FieldTest Documentation - SEO Checklist

🎯 Pre-Launch Checklist

Meta Tags

• [x] Page titles (50-60 characters)
• [x] Meta descriptions (150-160 characters)
• [x] Keywords meta tag
• [x] Author meta tag
• [x] Viewport meta tag (mobile-friendly)
• [x] Robots meta tag
• [x] Canonical URLs

Open Graph

• [x] og:title
• [x] og:description
• [x] og:image (1200x630px)
• [x] og:url
• [x] og:type
• [x] og:locale
• [x] og:site_name

Twitter Cards

• [x] twitter:card (summary_large_image)
• [x] twitter:title
• [x] twitter:description
• [x] twitter:image
• [x] twitter:site
• [x] twitter:creator

Structured Data (JSON-LD)

• [x] SoftwareApplication schema
• [x] Author information
• [x] Publisher information
• [x] AggregateRating
• [x] Valid JSON-LD syntax

Technical SEO

• [x] robots.txt created
• [x] sitemap.xml configured
• [x] Clean URLs enabled
• [x] HTTPS redirect configured
• [x] Mobile-responsive design
• [x] Fast page load (< 3s)
• [x] Proper heading hierarchy (H1, H2, H3)

Favicons & Icons

• [x] favicon.ico / icon.png
• [x] Apple touch icon
• [x] manifest.json (PWA)
• [x] browserconfig.xml (Microsoft)

Performance

• [x] Image optimization
• [x] Compression enabled (gzip/brotli)
• [x] Browser caching configured
• [x] CDN setup (if applicable)
• [x] Minimize CSS/JS

Content

• [x] Unique, valuable content
• [x] Keyword-rich headings
• [x] Internal linking structure
• [x] Alt text for images
• [x] Clear call-to-actions

📊 Post-Launch Checklist

Search Engine Submission

• [ ] Submit to Google Search Console
• [ ] Submit to Bing Webmaster Tools
• [ ] Submit sitemap to Google
• [ ] Submit sitemap to Bing
• [ ] Verify site ownership

Monitoring Setup

• [ ] Google Analytics / Plausible installed
• [ ] Search Console monitoring active
• [ ] Core Web Vitals tracking
• [ ] Error tracking (404s, etc.)

Validation

• [ ] Test with Google Rich Results Test
• [ ] Validate structured data
• [ ] Test on PageSpeed Insights (Desktop & Mobile)
• [ ] Test with Facebook OG Debugger
• [ ] Test with Twitter Card Validator
• [ ] Mobile-Friendly Test

Ongoing Optimization

• [ ] Monitor keyword rankings
• [ ] Track organic traffic growth
• [ ] Review and update meta descriptions
• [ ] Add fresh content regularly
• [ ] Build quality backlinks
• [ ] Fix broken links
• [ ] Update sitemap as needed

🔍 Testing URLs

Validation Tools

• Google Rich Results: https://search.google.com/test/rich-results
• Schema Validator: https://validator.schema.org/
• PageSpeed Insights: https://pagespeed.web.dev/
• Mobile-Friendly Test: https://search.google.com/test/mobile-friendly
• Facebook OG Debugger: https://developers.facebook.com/tools/debug/
• Twitter Card Validator: https://cards-dev.twitter.com/validator

Your URLs to Test

https://docs.matthewhendricks.net/
https://docs.matthewhendricks.net/getting-started
https://docs.matthewhendricks.net/reference/api
https://docs.matthewhendricks.net/examples/

📈 Success Metrics

Traffic Goals

• Organic traffic increase: 30% MoM
• Bounce rate: < 60%
• Average session duration: > 2 minutes
• Pages per session: > 2.5

Ranking Goals

• "fieldtest validation" - Top 10
• "typescript content validation" - Top 10
• "markdown validation tool" - Top 20
• "standard schema validation" - Top 20

Technical Goals

• Core Web Vitals: All Green
• PageSpeed Score: 90+ (mobile), 95+ (desktop)
• 100% pages indexed within 7 days
• 0 mobile usability issues

🚀 Quick Wins

1. Internal Linking

   • Link from homepage to key pages
   • Link between related guides
   • Use descriptive anchor text

2. Content Updates

   • Add code examples with keywords
   • Create comparison tables
   • Add FAQ sections

3. External Promotion

   • Share on Twitter/X with #buildinpublic
   • Post on dev.to
   • Answer StackOverflow questions
   • Create GitHub discussions

4. Backlink Strategy

   • List on NPM alternatives sites
   • Submit to awesome-lists
   • Write guest posts
   • Contribute to open source projects

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Status: ✅ Pre-launch checklist complete
Next Review: After 7 days live